
PestMasters Franchise
Website Design & Development

Summary
PestMaster has been in the industry for over 40 years and is a leader in the industry, making it the perfect franchise opportunity. As a Threshold Brand, this local business is backed by a national brand with a reputation for high quality work and excellent customer service. With professional, qualified coaches, entrepreneurs can win government contracts, set up a successful business model, and find financial freedom with a PestMasters Franchise.
While the corporate team discusses a new website with DynamiX, it is important the franchise site does the same. It is important for brand consistency to share the same infrastructure, design elements, and overall functionality that only a DynamiX website can provide. To honor our longstanding relationship with Threshold Brands, we are drastically reducing prices for the three franchise sales experiences and leveraging our native collection of assets for each build.
Current Website Experience
Site Speed
The site suffers from a myriad of issues which can negatively impact site experience for visitors, as well as organic (unpaid) rankings as well as performance in paid advertising.

Site Security
According to Sucuri, a 3rd party security scanning tool the site is missing important security headers and protection features.

Site Content
DynamiX will be carry over URLs, copy, and SEO data as it exists on the current website. If the Men In Kilts team desires new copy for any pages, DynamiX can scope an additional copywriting project. We offer a range of copywriting services, such as full page rewrites, copyediting, and the creation of new title tags and meta descriptions.
New Site Capabilities
AKA "What We Think About So You Don't Have To"
Site Styler
Octane's Site Styler allows for sweeping changes to the look and feel of the
site experience, as well as smaller, nuance changes where appropriate. This
will be night and day compared to your current experience, and dramatically
better, faster and more nimble than any Wordpress or similar builder out there.
Layout Store
SEO Explorer
Our
exclusive SEO explorer lets you know where you stand in real time, pointing out
issues on pages across the website. We use it when building the site, and
you'll have access to keep it moving forward as content is added.
Audit Trail
We consider Octane to be a "single source of truth" for how a site is being worked on and improved over time, and have designed many features into the platform that allow for easy access to data that can assist in decision making and understanding.
- Input-Based: See any adjustments made to an input on a given page
simply by clicking on the history tool. You can use this area to revise back to
a previous version as well simply by clicking on the text and confirming!
- Page-Based: Want to see what changes have been made to a given page? This lives next to
each page and shows every adjustment since the moment the page was made.
- Global Trail: The left navigation bar includes a link to the site's global audit trail, which provides all changes made to the site and lets you filter by user.
Site Speed
Octane is designed to allow for lightning fast page loads and optimization at scale, ensuring your site loads quickly for visitors at all times.
301 Redirector
We've developed our one of a kind Redirect Explorer, designed to allow your team and ours to ensure that all pages of the original website are fully accounted for in the new experience.
Octane Form Builder
Octane AI Tool
Leveraging the latest in artificial intelligence technology, Octane has been designed to augment your team's content needs directly within each individual page.

Big Differentiators:
41-Year Track Record



Scope of Work
Layout Store Inclusion
Octane's new Layout Store is a phenomenal technology stack designed to allow your site to do more without needing us to create custom components. Currently there are over 150 layouts inside the store, and more are being added regularly. We will add all current useful layouts during the build process for you.
