Laundry Brokers

Streamlined Website Design & Development

Summary

Laundry Brokers is a premium brokerage service for entrepreneurs in the purchase and sale of coin/card laundries, and comes to us from long-time clients Aaxon and Statewide. The aim for this site is to create a more modern and usable site experience that is reliable, without breaking the bank or requiring too much in the way of custom development.

As such, we will be leveraging our native asset library for both design and layout creation, aside from your bespoke store sales pages, map and zip code based search experience. We have priced this proposal extremely aggressively as a thank you for building three sites with us!

New Site Capabilities

AKA "What We Think About So You Don't Have To"

Site Styler

Octane's Site Styler allows for sweeping changes to the look and feel of the site experience, as well as smaller, nuance changes where appropriate. This tool is faster and more nimble than any Wordpress or similar builder out there.

SEO Explorer

Our exclusive SEO explorer lets you know where you stand in real time, pointing out issues on pages across the website. We use it when building the site, and you'll have access to keep it moving forward as content is added.

Audit Trail

We consider Octane to be a "single source of truth" for how a site is being worked on and improved over time, and have designed many features into the platform that allow for easy access to data that can assist in decision making and understanding.

Input-Based: See any adjustments made to an input on a given page simply by clicking on the history tool. You can use this area to revise back to a previous version as well simply by clicking on the text and confirming!
Page-Based: Want to see what changes have been made to a given page? This lives next to each page and shows every adjustment since the moment the page was made.
Global Trail: The left navigation bar includes a link to the site's global audit trail, which provides all changes made to the site and lets you filter by user.

Site Speed

Octane is designed to allow for lightning fast page loads and optimization at scale, ensuring your site loads quickly for visitors at all times.

Octane Form Builder

Our Form Builder allows you to customize form inputs, choose where you want submissions sent, and integrates with Google Sheets for easy onramp into other platforms.

Octane AI Tool

Leveraging the latest in artificial intelligence technology, Octane has been designed to augment your team's content needs directly within each individual page.

Site Design

Our team will create the new site's look and feel for you based on our discussions, with an aim for creating a visually engaging experience that helps your business stand out.

To minimize expense and create a quick pathway to launch, we will be utilizing core capabilities including our Site Styler and Layout Store to create the new site look and feel for you.

Leveraging Native Assets

Our layout library has over 170 layouts and themes, which we will leverage to create the new site experience. This comprehensive set of assets gives your team the option to diversify content and create engaging pages without redundancy.

The new site will have options for various content layouts, such as multi column lists, icon columns, and full width elements. Additionally, our image galleries, interactive image maps, and video grids give your team an opportunity to use visual elements to capture your audience.

Site Styler Tool

In addition to the vast array of layout options at your disposal, we will grant your team access to our Site Styler Tool, which allows you to make both sweeping changes to the site design, as well as smaller detailed variations on a page-by-page basis.

At the beginning of the project, our designers will style your site based on your stated goals and guidelies; however, you will have the freedom to add your own personal touch whenever you would like.

Additional Custom Capabilities

Based on our conversations to this point, we did not see the need for any complex or custom capabilities to be created. However, as your company and online presence grows, we can regroup, brainstorm, and scope additional features if desired. If any complex form integrations are required, these will also be scoped as part of the additional custom development.

Stores For Sale Component

To improve your current store experience dramatically, we will be creating a new experience for highlighting for sale units that includes a map with pins, a zip-code search that is radius based and a listing of locations similar to the view below. Upon clicking a location, visitors will be provided with a page that includes relevant content and imagery as well as the ability to request more information. As you shared, there is no need for the compare feature to remain.

Layout Store Access

Octane's new Layout Store is a phenomenal technology stack designed to allow your site to do more without needing us to create custom components. Currently there are over 170 layouts inside the store, and more are being added regularly.